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Report #1

Part 1 is the targets we have been reaching out to, 2nd is the overall strategy we are adopting in line with the festivals.
Follow the link to see the different festivals, agents, and talent buyers we are reaching out to. you have some pretty big names there, we are very ambitious with your music and know that the right push will make the difference.
 If by chance any of these names happen to be one of your buddies, do tell, ill make sure to mention it in the email, the backdoor still leads to the stage.
Thank you for the videos, let me know when there are more to share, i will be using the ones to reach out to the open festival submissions in 2023 they might not be the 500k + Rodeo festivals but they still draw tens of thousands of people and have solid engaged fans.
Part 2 Strategic breakdown
3 key targets to build a relationship with :
  • GoldenVoice – huge roster of talent buyers cross us for Rock, Country, American – includes podcasts, radio – goldenvoice manages a huge talent pool and is a mogul in artist booking
  • CMA Fest – Country Music Association as well as its regional subsidiaries are a great to be a part of, they are 1 stop shops for booking, buyers, and perks. Some of their festivals as well as the regional one are member only and all have really low yearly membership fees.
  • Dolly Parton Rodeo: Despite being filled with family fun, this circuit has two major shows where you can potentially share the stage with Dolly herself.
  • LiveNation: Live nation is a subsidiary of ticketmaster, they are involves with thousands of bookings cross us and the world. reaching out to state bureaus is a great way to get the ball rolling.
Labels:
  • We are targeting labels that have both similar sound as the one you are pushing forward, and have had recent success’s that match your career pattern.
  • update target list on thursday
Texas Country music Awards:
  • we are looking to push the nomination of your video, there is a tactic we have used before that works to get your across the first door. we will begin implementation by Friday to get the ball rolling. no guarantees as always but we are putting a big part of the odds on your side.

There is much more to come from the bag of tricks, stay tuned. I will be joining in on the next call and can explain more in detail.

Kelly Monrow – Venue List Creation

Our team will put together a file on a Google Drive spreadsheet to monitor the outreach campaign of Kelly Monrow’s booking activities.

This task is cancelled. Kelly wants to focus headliner shows, festivals, not local venues.

Kelly – Outreach to Agents

Actual reach out to agents, venues, talent buyers, and booking contacts aggregated. Part I. Part II will be engaged on January 9 and ongoing till campaign end date.

Kelly Monrow – Booking

Targetting festivals gigs and talent buyers for the 2023 season & 2024 collaborations

Building the first approach and positioning for continuous collaborations

Leverage the campaign to piggyback on existing festivals that have closed submission

Kelly- Website Changes

We added a press section on your website, so when people visit your website they will see your achievements, and your music as well.

Kelly – Swipe up ads

The Swipe-up ads are set through Ads Manager on Facebook and on Google Ad Words. The target ads are based on the target audience segmentation we have worked on and you approved. We always tweak the ads as much as possible in order to optimize the results and make the most of them.

Kelly – Radio Campaign

After “Scars of Venus” came out, we started pitching to radio stations both digital and FM/AM ground radios. The results that we get are mentioned in the report every Friday. Apart from the airplay, we also aim to have a number of radio interviews every month

Kelly – Independent Playlists

We also pitch to Independent curators, with the best-quality playlists every Thursday.

The locked playlists are mentioned in the Friday Reports.